Friday 16 October 2009

Smash hits magazine!





I have decided to analyse Smash Hits magzine as it forms a different genre from the others that i have discussed. The demographic here is those who love pop music and this could be said to be aimed at females with typical colours being used such as pink, which often connotes females and "love". The mast head is in a sans serif font to stand out, even on different magazines of smash hits the masthead remains the same as this is a known convention of this magazine, all magazine's also have this known convention.


The main image here is of popstars "pink" and "Avril Lavigne". The layout is created as though it looks like they are in competition with eachother. With the main strap line being Avril V Pink, this is the achorage between the picture and the strapline i.e they are linked, the text displays the meaning behind the main imagery.
The colours used on this front page are very bright, even the text. It differs from magazine you would see today which are oftren more "contemporary" looking with a general colour scheme. The colours contrast against the pink background for a bright "wacky" effect. There are various puffs in bright text such as "AAARGH CRINGE", which will draw the audience into reading the magazine. Also the puff reading "FREE" is in bold capitals contrasting against the pink to stand out, again this would entise readers into buying the magazine. I have noticed that all music magazine's have puffs that include attractive information that will entise readers to buy that magazine; they are usually bold straplines.
The aesthetic here is a required taste, those who like "cheesy pop", this is in my opinion the target audience. As mentioned earlier this type of magazine layout would not be seen today as music magazines have progressed into a more abstract era, and look more proffesional.
The sell line here is "hogging the hits" it is not in really bold text but still can be seen. This could be compared to kerrangs sell line which is "Life is loud" alot more intruiging than "hogging the hits".
Pop music magazines as a seperate genre are not very popular, but music magazines such as Q feature different genre's from indie/rock down to pop including aritcles on people such as Beyonce and coldplay; the genres vary.
I have noticed that music magazines often quote what celebrities have said to attract a wider demoraphic, in pink bold text a quote from britney is "snogging Madonna was cool". This is used to make people want to buy the magazine and read this aritcle, the quote is in pink text to stand out from all of the other text. The colour pink is used alot on this cover, pink is always associated with girls and this is very stereotypical.

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